ANALYZING THE BARRIERS IN IMPLEMENTING LEAN GREEN APPROACH-AN EMPIRICAL INVESTIGATION

Abstract

The Lean Green approach stands as a beacon in the realm of environmental sustainability and waste reduction within production processes. In a concerted effort to delve into the dynamics of its implementation, a comprehensive study was undertaken within the manufacturing landscape of India. This study sought to elucidate the impediments hindering the seamless integration of the Lean Green paradigm. Employing a rigorous methodology, a widespread questionnaire survey was conducted across numerous companies to meticulously gauge and rank the assorted barriers encountered. The analytical framework of this investigation was structured around a three-tier hierarchy diagram, meticulously designed to accommodate the complexities inherent in the Analytical Hierarchy Process (AHP), a widely acclaimed Multi-Criteria Decision Making (MCDM) technique. Through this systematic approach, insights were gleaned to discern the pivotal barriers that impede the adoption of Lean Green practices. The findings underscored a paramount revelation: the imperative role of employee motivation in driving Lean Green initiatives forward. It emerged as the linchpin, with its absence signifying the most formidable barrier to effective implementation. Within the gamut of barriers delineated through the survey, lack of motivation surfaced as the most salient, exerting a disproportionately significant influence on performance interruptions. Indeed, the barriers identified through this exhaustive survey collectively accounted for a substantial 64.26% of performance interruption, indicative of their profound impact on operational efficacy. Thus, the study not only sheds light on the challenges besetting the Lean Green journey but also underscores the critical importance of addressing motivational factors to surmount these hurdles and propel sustainable manufacturing practices into fruition.